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"Improvisation takes a lot of preparation: What Samba Schools can teach us about leadership"

Sunday December 5th, 2010 1 comment

Jimmy is professor of Strategic Marketing in São-Paulo (USP and ESPM). He is a dedicated member of the “Vai-Vai” samba school and has decided to bring lessons from this world to the corporate world… “Is samba serious or just leisure?” The “gringos” (non Brazilians) as I am, respectfully consider samba as a pleasant diversion, a nice and pagan way to…

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